Mikael Baggstrom – Branding Your Business

This course is divided into four separate sections. This is the introduction section. It will provide you with the basics of the subject and help you get into the details.

The second section is about the internal branding profile. These are basically all elements that make up the heart of your business. Your core values, your beliefs, and your business culture are all examples. These are things your customers may not be aware of, but they will have a major impact on how your brand is developed.
The third section is about your external branding profile. It includes your logotype and color scheme. You can think of these sections as two sides to the same coin. Without the other, one cannot exist.
This section contains bonus resources, bonus tips and examples that will help you get started.

What is included in this Course
– Condensed learning experience of approximately 1,5 hours
– Step-by-step instructions for all stages of developing your own business Branding Profil
– Dynamic and personal teaching style
Mixed formats create more interest

Who is the target audience for this project?
This course is designed for entrepreneurs and small business owners who want to grow their business.
This course is designed for those who are interested in creating a long-term business strategy.
This course is great for anyone who plans, or is in the process, of starting a new venture.

What can I expect to learn?
Effective and proven branding strategies can help you increase your customer loyalty, reach and sales.
– Design a comprehensive branding profile and long-term business strategy
Your business will stand out and be different from the rest.

Requirements
No technical knowledge required to begin
– You will need a business plan, or a business plan in order to start one.
– Open mind and eagerness to learn are essential. Also, a notebook and some coffee or tea are recommended.